Strategic alliances are business partnerships. You partner with other
businesses to acquire resources that you need to get your technology
in to the marketplace. For small businesses this typically means partnering
with larger more established businesses. Strategic alliances can also
speed entrepreneurs market entry and minimize the financing required
to get there. There are several types of strategic alliances including
financing, sales, manufacturing and licensing.
service begins with a review of a company's business plan or equivalent
document in order to understand the product/technology, business
opportunity and current business strategy. The second step is up to
a two hour conversation to provide for any needed clarification of the
information in the documents and to discuss potential strategic alliance
strategies and partners. The consultant will follow up with a written
recap of the conversation including an evaluation of the potential strategic
alliance strategies and partners discussed. The recap will also identify
additional research that the company needs to conduct in order for the
consultant to complete the development of a strategic alliance strategy.
consultant will evaluate the research, discuss it with the company and
may suggest additional research for the company to conduct. Upon completion
of the research, the consultant will prepare a strategic alliance plan
with one or more recommended strategies and prioritize potential partners.
The report will also include suggestions on how to approach these prospects.
There will be a final conversation with the entrepreneur to discuss
implementation of the plan.
is also available on an hourly basis to conduct all the required research
and to contact prospective partners on behalf of the company.